Speaking

Time Requirement: 50 - 120 minutes

How to Get Listings From Your Database

You'll learn how to reconnect with your neglected database with video, email and social media to book more appointments.

It's a fact your #1 most profitable lead source for new listings comes from the past clients, sphere and lead nurtures in your CRM. The challenge is - how do you stay in touch so they remember you? And, how do you do it in a way where you're the guest, not the pest - while communicating your unique value? Let's solve that problem. You'll leave with a 3-step marketing plan implemented by 1,000's of North America's top-selling listing agents to (1) properly reconnect with your neglected contacts, (2) put them all on an education-based 36-touch video marketing plan, and (3) prioritize your appointment setting to those who happily respond or engage. You'll learn how to go from salesperson to teacher, be the guest not the pest, and how to attract (not chase) new clients your way.

AGENDA:

Create Videos for People, Not Algorithms - How to think about the perfect Q&A topics and success story content specifically for your past clients, sphere, and lead nurtures by sending them what they want, not what YouTube or Facebook wants. Be a teacher, not a salesperson.

Export/Scrub Your Existing Contact List - You'll learn how to export your contacts from your CRM, mobile phone, and email marketing program to get them cleaned, deduplicated, and loaded optimally into an authenticated email marketing and retargeting account ready to receive your messages.

The 36-Touch Database Marketing Plan - You'll learn how to send (2) helpful Q&A or story videos a month to your database to position yourself as their trusted guide along with (1) lead generation email a month to spike response. Includes examples, topics, and step-by-step advice for implementation so you're relatable and articulate your competence.

How to Set Warm Listing Appointments - Track who's watching your videos in your database along with who responds to your monthly lead-generation offers so you can prioritize your follow-up to look for a likely listing appointment or referral. Includes a script on what to say when you reach out.

INCLUDES:

• Popular Seller YouTube Videos
• Popular Seller Video Topics
• Popular Seller Lead-Generation Ads
• Popular Seller Website Examples
• Popular Seller Retargeting Ads

INSTRUCTOR: Frank Klesitz is a national speaker and direct response marketing leader in the residential real estate agent industry who has written and implemented the marketing plans for 1,000+ of North America's top 1% of real estate professionals to attract listings and recruit productive agents. He is the CEO of Vyral Marketing, a done-for-you 36-touch video, social media, direct mail, and email agency. Learn more at www.getvyral.com.

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Audience Feedback

"...Awesome presentation. So much great information, My head is spinning but I'm looking forward to action." - Bunny Mostad

"Frank was able to fill the entire time on the webinar with nothing but nuggets of solid gold real estate business/marketing tactics. Anyone who is serious about their business can easily find one or more ideas to implement immediately." - Andrew Lugo

 

"Frank was incredible … a long class on Zoom and still couldn’t get enough of his marketing plans and visions!!! Program plans take marketing to a level of consistency and ease you only dream about … signing up for full program as I don’t have the time to do it “the old way”!!! - Jeyan Stout

"Frank provided a massive amount of quality information for marketing your business to a very high level in a presentation. Several hands-on examples of how to increase your quality lead base and great ideas for working your SOI and past client database. Highly Recommend Frank and his Vyral Marketing Company! Thank You Frank and Team." - Steve Robertson

 

"Had a great experience being a part of Vyral's marketing workshop. Frank is an excellent speaker, and an extremely knowledgeable marketer. Thank you Frank and Vyral!" - Sam Woodward

 

"Frank - Today's session was INCREDIBLE! Thank you for your time and expertise. In our post-event survey, we always ask folks to rank how valuable the class was on a scale of 1-10... Yours got a 9.8 (our highest score to date!) Here is some of the great feedback we received when folks were asked what they enjoyed:

• Everything. It showed me what I wasn't doing.
• The advice
• The wealth of SOLID information. Great speaker… very concise.
• How to pull our contacts out of our phone and create a DB.. as well as email.. also 36 touches and how to become a teacher not a salesman.. to become relatable and create content that makes you a trusted advisor
• All of it!
• All the tools that were suggested!
• Step by step process
• Frank's information was so helpful and I loved how many resources he gave us
• No fluff, all substance... Frank is very genuine. Great ideas and information just kept coming. I am looking forward to reviewing the recording.
• Great actionable flow to the whole presentation.
• The refresher on where to find contacts for the crm
• He provided examples, showed us how to do it ourselves and the links to get it done
• All of the information was great! We could have done most of the work during the class.
• Frank being Frank - clear and concise
• Topics covered
• Great sharing of ideas, content and strategies
• Easy explanation
• The knowledge that Frank has and shares
• Easy to follow, great information and so very relevant
• The tools used to create content
• Clear steps on how to organize my database.
• The knowledge that Frank shared without feeling like a sales pitch.
• The hands on how to do things.

- Jenna Housson, Movoto

 

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