Matt O'Neill, our real estate agent client in Charleston, decided to hold a seller webinar for his monthly direct response lead-generation offer which is a part of our 36-touch marketing plan we implement for you.
In addition to his database promotion, he also ran this radio ad read by his on-air personality (with the help of Matt Wagner from Radio and Television Experts):
" Are you thinking of selling your home? A lot of homeowners are worried about the market. Interest rates at up “x”. Home sales are down “x”. Should you sell now or wait? Maybe you want to sell - but you can’t find anywhere to move. You’re not alone in these questions. Matt O’Neill with Matt O’Neill Real Estate right here in Charleston is teaching a live, virtual home-selling workshop to answer all your home-selling questions. It’s free and it’s entirely online! Go to www.mattoneillrealestate.com. Matt will share the top 5 mistakes to avoid and answer all your questions so you make a smart, profitable move. Go to www.mattoneillrealestate.com to get a free ticket to his workshop today. It got mine and I'll be there with you! That's www.mattoneillrealestate.com to get your free seller workshop ticket today."
Matt generated 22 high-intent seller leads, of which 18 showed up for the workshop on Zoom since they are all assigned to an agent for immediate follow-up upon registration.
He says there's no other way to generate that many quality home seller leads - that quickly - which are middle of the funnel, ready to list within a short period of time.